When we talk about vertical search engine in this blog time and again, the giant Google has made a big move. Now, every one could harness the power of Google to create a search engine tailored to their needs. They can create a custom search engine easily just followed by Google's instruction and fill up a simple form. You could even custom the color of the search textbox and embed it into your homepage. There is a great example of this custom search engine usage:
Search Collins College.
Collins college was Founded in 1978 by Al and Florence Collins. It now has two locations in Arizona; Tempe and Phoenix. Users can use this custom search engine to search the official Collins College website.
The website of Collins College is just some static HTML web pages and it is difficult for the webmaster to design a search engine just for the small website. But people need to do some keywords search there. So, this time, with the help of Google, the webmaster could easily achieve this goal.
In fact, we could only call this kind of search engine "Specific Search Engine" instead of "Vertical Search Engine". Anyway, they are both with great help to people like you and me.
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