Social Network [
source]
Social network theory views social relationships in terms of nodes and ties. Nodes are the individual actors within the networks, and ties are the relationships between the actors.
Matrix Organization [
source]
On the face of it, this is the perfect organization. One hierarchy is "functional" and assures that each type of expert in the organization is well-trained, and measured by a boss who is super-expert in the same field. The other direction is "executive" and tries to get projects completed using the experts.
的邀请制和耶鲁的“骷髅会” Google在推广其电子邮件产品GMAIL的时候,采用了类似传销的“邀请”制。每一个得到GMAIL帐户的人可以获得一定量的邀请权并发给朋友。这个营销策略取得了巨大成功。
耶鲁的“骷髅会”是美国政坛直通车。布什和克里都是这个组织的成员。“骷髅会”在学生中物色合适的人选,到大学三年级会选拔出部分人进行考核最终邀请加入。
社团邀请制如何构建社会网络 1. 社团从不公开招新;
2. 邀请权总是稀缺的,只有为社团做出贡献的成员才有可能得到邀请权;
3. 一个贡献较大的成员将拥有更好的团队,这构成了“矩阵”的“执行”;
4. 社团负责建立成员的资源库,对整个社团开放,这构成了“矩阵”的“功能”;
5. 像做代数那样对矩阵施行合理的变换,保证网络链是多样的;
6. 成员终身制。
Trackback: http://tb.donews.net/TrackBack.aspx?PostId=177977